There’s been a real slowdown in consumer spending in recent months. And in the last couple of weeks we’ve seen a lot of turbulence on financial markets.
Jon Howie, Chief Commercial Officer at Stake, talks to Sean Aylmer about how he sees markets right now, and how investor behaviour is changing.
Stake is supporter of this podcast. This contains general information only. You should seek professional advice before making investment decisions.
Find out more: https://fearandgreed.com.au
See omnystudio.com/listener for privacy information.
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Sean Aylmer: Welcome to the Fear & Greed Business Interview. I’m Sean Aylmer.
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Sean Aylmer: There’s been a real slowdown in consumer spending in recent
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Sean Aylmer: months. National accounts from the Bureau of Statistics show that
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Sean Aylmer: while household wealth increased in the first half of 2023
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Sean Aylmer: due to higher property prices, deposit accounts shrank by about $
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Sean Aylmer: 6 billion, as we saw the first quarterly decline in
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Sean Aylmer: savings since June, 2007. Despite population growth, retail sales growth
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Sean Aylmer: also missed expectations, giving another indication that Australia is facing
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Sean Aylmer: a per capita recession.
I wanted to find out what
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Sean Aylmer: this means for investors, whether they’re still investing and whether
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Sean Aylmer: it changes their approach. And it comes at a time
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Sean Aylmer: that markets are slipping back, creating potential opportunities for investors
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Sean Aylmer: looking both at the ASX and international markets.
Of course,
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Sean Aylmer: this is general information only. You should always seek professional
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Sean Aylmer: advice before making any investment decision.
Jon Howie recently joined
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Sean Aylmer: Stake, which is a great supporter of this podcast as
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Sean Aylmer: their new chief commercial officer. He comes with a pretty
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Sean Aylmer: impressive history in the sector, having been the head of
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Sean Aylmer: index equity for Asia Pacific at investment giant BlackRock, and
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Sean Aylmer: previously holding various roles at Macquarie Bank. Jon, welcome to
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Sean Aylmer: Fear & Greed.
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Jon Howie: Great to be here.
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Sean Aylmer: I got to start with a question about Stake as
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Sean Aylmer: opposed to BlackRock and Macquarie. BlackRock and Macquarie are two
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Sean Aylmer: of the giants in the finance world, certainly in Australia.
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Sean Aylmer: Is it different working for a smaller organization?
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Jon Howie: Look, it is, but it’s also very similar as well.
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Jon Howie: Not to advertise my previous roles, but look, both of
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Jon Howie: those organizations were very innovative in their own right and
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Jon Howie: being part of Stake for the last few months, that’s
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Jon Howie: been a consistent theme. Obviously, we are trying to improve
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Jon Howie: the investment landscape for Australians, and so I think there’s
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Jon Howie: a lot of echoes between some of the work that
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Jon Howie: I did in some of those previous roles, both at
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Jon Howie: BlackRock and Macquarie.
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Sean Aylmer: Okay, so the slowdown in consumer spending, what’s it mean
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Sean Aylmer: for investors?
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Jon Howie: Well, ultimately what you’re seeing obviously is that consumers are
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Jon Howie: thinking more carefully about how they spend their money. Look,
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Jon Howie: we all know that interest rates have gone up very
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Jon Howie: rapidly over the past several months. We’ve seen a lot
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Jon Howie: of data and a lot of news reports about cost
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Jon Howie: of living pressures, transport costs, housing costs, just general inflation,
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Jon Howie: et cetera. So that really plays across the whole market, and
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Jon Howie: certainly our Stake customers are mindful of that, are thinking
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Jon Howie: about that.
But what is interesting, from our perspective, is
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Jon Howie: that what that means is they’re actually focusing more on
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Jon Howie: their investments. When we survey our customers, they are being more
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Jon Howie: careful, more thoughtful, more deliberate in making decisions around trying
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Jon Howie: to improve their own financial futures. They’re continuing to invest.
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Jon Howie: They’re thinking more broadly about how they invest, how they
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Jon Howie: build portfolios, and ultimately how they secure their financial futures.
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Sean Aylmer: That’s a good thing, isn’t it?
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Jon Howie: Look, it’s a great thing. I think what we’re seeing
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Jon Howie: certainly is younger investors who are coming through. Again, this
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Jon Howie: is not new news, but things like property prices, cost
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Jon Howie: of rent, cost of living, et cetera, is meaning that
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Jon Howie: young people really have some challenges on their hands and
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Jon Howie: as much as in some cases that might be painful,
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Jon Howie: what it is meaning is that they’re actually paying attention
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Jon Howie: to some of those really important longer term decisions where
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Jon Howie: sometimes those can be ignored or they can be delayed
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Jon Howie: or put off. What we’re seeing is certainly when we
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Jon Howie: survey customers is they’re actually, they’re front and center right
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Jon Howie: now, and I think that will pay dividends over the long-term.
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Sean Aylmer: Okay. So if you’re investing now and the market is
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Sean Aylmer: choppy, to say the least, there are opportunities out there
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Sean Aylmer: for investors, how do you find them? I’m just interested,
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Sean Aylmer: if I’m an investor and I’m thinking about using Stake
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Sean Aylmer: and putting money into the local market or Wall Street
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Sean Aylmer: or somewhere like that, how should I think about it?
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Sean Aylmer: And particularly just with relevance to what’s happening right now
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Sean Aylmer: given bond yields as they are?
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Jon Howie: Yeah, look, that’s always a very nuanced question, and there’s an
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Jon Howie: enormous amount of information out there today. So for investors
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Jon Howie: who are looking to educate themselves, to find out information
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Jon Howie: about what investments they might want to own, all of
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Jon Howie: those questions. So we do a lot of work trying
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Jon Howie: to provide information that’s easy to digest and understand.
We
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Jon Howie: do see certain trends as investors respond to certain market
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Jon Howie: dynamics. Sort of 12 months ago, you would be familiar
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Jon Howie: with a lot of the activity that was around some
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Jon Howie: of the meme stocks in the US. We saw an
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Jon Howie: enormous amount of activity there, and a lot of that
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Jon Howie: has gone away over the past six to 12 months.
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Jon Howie: We’ve started to see investors now thinking a little bit
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Jon Howie: more about investing locally. So our investments in Australian shares
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Jon Howie: has been accelerating really rapidly, which is great. It’s a
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Jon Howie: new product for us.
I think it’s also partially driven
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Jon Howie: by the current weakness in the Australian dollar is that investing
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Jon Howie: offshore, up until recently, has been somewhat more expensive than
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Jon Howie: it was previously because the Aussie dollar was looking relatively
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Jon Howie: weak, and so we saw local investors focusing more locally.
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Jon Howie: That’s all very cyclical as things move around. We see
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Jon Howie: investors are pretty smart on average, and we see them generally
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Jon Howie: looking, and on average flows are generally tending towards areas
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Jon Howie: of the market where there’s greater value.
And you raise
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Jon Howie: that really interesting one at the moment is fixed income
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Jon Howie: is a really interesting area, and we’re starting to see
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Jon Howie: a lot more interest for investors who are looking to
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Jon Howie: generate stable and lower risk forms of income through things
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Jon Howie: like bond, ETFs, et cetera.
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Sean Aylmer: Stay with me, Jon, we’ll be back in a minute.
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Sean Aylmer: I am talking to Jon Howie, Chief Commercial Officer at
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Sean Aylmer: Stake. So, actually, I’ll get on to ETFs in a
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Sean Aylmer: moment, but just lots of people thinking about equities as
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Sean Aylmer: an investment, but do you think people are more broadly
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Sean Aylmer: becoming aware of other asset classes, bonds being the big
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Sean Aylmer: one, but all sorts of alternative asset classes as well?
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Jon Howie: Look, people are certainly becoming much more aware of bonds
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Jon Howie: in particular, and what’s interesting is that the usage or
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Jon Howie: the investment in asset classes, like fixed income in Australia
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Jon Howie: has generally been a bit lower than other parts of
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Jon Howie: the world. There’s a few factors behind that, partially driven
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Jon Howie: by the popularity of property in Australia. Tax policies like
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Jon Howie: negative gearing and all of those kinds of things has
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Jon Howie: meant property has been very popular, but certainly with interest
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Jon Howie: rates where they are now, that’s making fixed income type
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Jon Howie: investments way more interesting for investors. Quite comfortably, you can
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Jon Howie: get 5% yields on bond investments and fixed income ETFs,
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Jon Howie: et cetera.
Other alternative asset classes, we haven’t seen an
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Jon Howie: enormous amount of interest in that space. One of the,
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Jon Howie: I guess the alternative asset classes, that’s easy to buy
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Jon Howie: on exchange is real estate investment trusts or REITs as
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Jon Howie: they’re known. The price and the performance of REITs certainly
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Jon Howie: over the last few months has been somewhat challenged because
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Jon Howie: REITs obviously are sensitive to interest rates, and so the
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Jon Howie: performance of those assets hasn’t been amazing, but we are certainly
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Jon Howie: seeing investors looking further afield than just equities.
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Sean Aylmer: Okay, so let’s talk about ETFs actually, but bonds is
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Sean Aylmer: a good way into it. A bond ETF is a
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Sean Aylmer: fairly, I mean, nothing is risk- free, but relative to
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Sean Aylmer: just putting your money into one bond, it’s not a
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Sean Aylmer: bad way of getting involved.
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Jon Howie: That’s sort of the fundamental benefit of ETFs is they’re
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Jon Howie: generally diversified exposures to an asset class rather than just
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Jon Howie: a single security, exactly as you say. So in the
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Jon Howie: same way that equities ETFs, for example, track the ASX 200,
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Jon Howie: so the ETF will own 200 underlying equities and give
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Jon Howie: you a diversified exposure to Aussie equities, bond ETFs effectively
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Jon Howie: do the same thing.
What’s interesting about the bond market
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Jon Howie: is, in many cases, there are far more bonds issued
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Jon Howie: in the market than there are equities. And so, in
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Jon Howie: many cases, bond ETFs can have in some cases thousands
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Jon Howie: of underlying exposures. And so they really do give investors
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Jon Howie: a very broad exposure to fixed income assets.
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Sean Aylmer: And you can get exposure to along the risk spectrum
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Sean Aylmer: within bond ETFs. Obviously a government bond is rated higher
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Sean Aylmer: than BHP, which is rated higher than a much smaller company.
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Jon Howie: That’s exactly right. In terms of the credit risk of
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Jon Howie: bonds, very broadly, there’s two versions. There’s government bonds, which
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Jon Howie: as you say, inverted (inaudible) are a risk- free
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Jon Howie: asset or a very low risk asset in terms of
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Jon Howie: default. And then there are corporate bonds which are issued
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Jon Howie: by companies like BHP and the banks, et cetera. And depending
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Jon Howie: on the issuer, they will generally have either a little
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Jon Howie: bit more credit risk or maybe a lot more credit
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Jon Howie: risk than government bonds. But the beauty is that there
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Jon Howie: are, I don’t know the exact number, but there’s definitely
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Jon Howie: dozens of bond ETFs available on the ASX now, and
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Jon Howie: there’s probably thousands of bond ETFs available in the US.
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Jon Howie: Obviously, Stake provides access to both Australia and US markets,
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Jon Howie: and so investors really have a huge range of choice
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Jon Howie: when looking at things like bond ETFs.
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Sean Aylmer: Okay. Now, you’ve been with Stake for not that long,
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Sean Aylmer: is that right, Jon?
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Jon Howie: Yeah, four- ish months now, so still pretty new in
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Jon Howie: the chair.
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Sean Aylmer: I think your gig is to grow it. I’m guessing
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Sean Aylmer: your gig is to grow it given you’re a chief
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Sean Aylmer: commercial officer at Stake. It’s a pretty competitive spot to
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Sean Aylmer: be though, isn’t it?
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Jon Howie: Look, it is. So there’s a couple of things. I
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Jon Howie: think we really perceive the ability to serve investors in
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Jon Howie: Australia better than they’ve been served in the past by
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Jon Howie: some of the incumbents. And I think what you’ve seen,
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Jon Howie: again, over the last few months is some of the
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Jon Howie: incumbents have started to ultimately react to some of the
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Jon Howie: improvements that we’ve made, which look, is great for investors
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Jon Howie: and it’s great for competition, but I think it’s evidence
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Jon Howie: that we’ve done a really good job in providing a
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Jon Howie: really compelling service, and we’ve managed to become the third-
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Jon Howie: largest digital broker in the market now, which I think is
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Jon Howie: evidence again, that we’ve got a strong proposition and we
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Jon Howie: are continuing to see customer growth.
And look, I think
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Jon Howie: you’ll see the natural evolution of the market. There really
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Jon Howie: was a huge pickup in investor activity around the COVID
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Jon Howie: pandemic. People obviously stuck at home, and we saw across
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Jon Howie: the board new customers signups accelerated strongly, trading activity accelerated
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Jon Howie: strongly. That slowed down a little bit, and so you’ll
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Jon Howie: probably continue to see rationalization in the industry, but we
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Jon Howie: feel like we’re really strongly positioned to be a market
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Jon Howie: leader going forward.
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Sean Aylmer: Jon, thank you for talking to Fear & Greed.
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Jon Howie: Absolute pleasure.
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Sean Aylmer: That was Jon Howie, Chief Commercial Officer at Stake, a
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Sean Aylmer: great supporter of this podcast.
This is the Fear & Greed
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Sean Aylmer: Business Interview. Remember, this information is general in nature, and
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Sean Aylmer: you should always seek professional advice before making any investment
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Sean Aylmer: decisions.
Join us every morning for the full episode of
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Sean Aylmer: Fear & Greed, Australia’s best business podcast. I’m Sean Aylmer, have
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Sean Aylmer: a great day.